The Suburban Whisky Lounge is a 4 month pop-up whisky bar in Hampstead Garden Suburb, NW11, offering a chance to discover hard to find whiskies under the guidance of experts and enthusiasts. It has been set up by Dani Smolowitz who runs The Whisky Palate, a company that supplies whiskies to some of the best members clubs and other high end establishments, and will feature over 100 whiskies, and a bar menu that fuses South African and American BBQ. It is open til the end of December, and will also host several ticketed events - information at their Instagram page.
"Situated in North London’s leafy Hampstead Garden Suburb, home to celebrities such as Harry Styles, Jonathan Ross and Hugh Laurie, The Suburban Whisky lounge is a four month “pop-up” whisky lounge offering over 100 rare and prestige whiskies as well as wines and champagnes. With its large leather arm chairs and low coffee tables, it is the perfect retreat and haven of relaxation and a “home from home”, where you can meet with friends, hold business meetings or simply sit back and relax and enjoy a drink and even a cigar over a friendly game of chess or backgammon that are available in the lounge.
The Suburban Whisky Lounge is the brainchild of former Rabbi and whisky expert Dani Smolowitz and business partner Adam Ziff who has an extensive background in luxury hospitality, property and finance as well as film and television. As an established authority on whisky, Smolowitz’s company The Whisky Palate was established to support the wholesale whisky trade market. Smolowitz prides himself on transforming sales into experiences, a practice that will be carried through and delivered to the Suburban Whisky lounge patrons. It is a recognised fact that over 90% of “A-List” whiskies end up in collector’s hands instead of into the glass, as intended by whisky makers. In 2019 Vault Rare was formed (with his now partner Adam Ziff, in both this and the Suburban Whisky Lounge) under the Whisky Palate umbrella and services luxury establishments such as Annabel’s and Genting Casinos by supplying them with high end hard to source whiskies upon demand.
Having successfully introduced rare and prestigious whiskies into some of London’s most elite and exclusive members clubs, Covid-19 gave them the inspiration to create the Suburban Whisky Lounge to bring the whisky experience more locally allowing everyone the opportunity to be able to discover not just the tastes of the luxury whiskies but also the opportunity to embark on the journey of discovery without having to spend thousands of pounds on a bottle of these unique spirits. Guests are able to come along and sample a dram of whiskies that they may not normally have access to. The Suburban Whisky Lounge Bar staff are very knowledgeable and enthusiastic about the whiskies available and are readily on hand to help educate or advise on the perfect blend to suit each individual palate and budget.
The Suburban Whisky lounge are delighted to have joined forces with local business owner and South African speciality meat suppliers Moshe Tasz and partner Marc Cohen of The Biltong Factory, to create an exciting bar menu that infuses South African and Traditional American Barbeque food.
The Suburban Whisky Lounge will also be hosting regular Wednesday Whisky tasting evenings with Brand Ambassadors from different guest distilleries. This kicks off on Wednesday 2nd September with a tasting hosted by the Glendronach Distillery Brand Ambassador Michael Brown. Tickets are available by calling the venue. Doors open at 6pm with a 6.15 start.
The Lounge will be open from 6pm until 11pm Sundays to Thursdays and from 8.30pm Saturdays from October onwards.
Private whisky Tasting events can also be organised for parties of 20 or more."
When - Open til end of December 2020
Sunday - Thursday - 6pm-11pm
Saturday (from October) - 8.30pm-11pm
Friday - Closed
Where - 56 Market Place, Hampstead Garden Suburb, London, NW11 6JP
Bookings - 0207 101 4153
Link - Suburban Whisky Lounge on Instagram
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